I decided to create an imaginary product (which could be real if any designers from the course would like to go in on it with me) and created a website for potential investors at: http://languagebuddyapp.weebly.com.
I feel that this is a viable product, although it will be based on advertising revenue (as the application itself is free for users) so this is a bit of a challenge that I think may deter investors. However, this is how many social media applications these days are monetizing themselves so I do believe it could work. One thing I found that really limited my potential to appeal to investors was that fact that I do not have any graphic design skills so I was unable to show designs of what the application would look like or create a pretty video that would show how it would function. That being said, I believe investors are more interested in the facts behind the product and I feel I effectively conveyed what makes it unique, showed its potential market, competitors, and opportunities for profit.
The most challenging part (aside from a lack of graphics of the app since it doesn´t exist) was the elevator pitch. I couldn´t make myself look at all presentable for my video so decided just to do my voice, but realized that I was always either making a mistake or I sound less enthusiastic than I actually felt because I didn´t want to sound overly cheerful as I guessed most investors may be very business-like and serious. If I were to improve this it would be to get graphics of the app interface made for potential investors to see and to do a professional video that includes live video of me rather than just talking to create a more personal and passionate pitch of the product.
Hope you all like it!
Cheers (from my hotel in Brussels where I could really use a French teacher right about now),