A3: LevelUP!

FEEDBACK: Your elevator pitch was articulate and organized. I was a little bit confused about the problem in your venture about the many technologies that educators will have to weed through to find a suitable one for their classroom, while you are also pitching another one to add to their pile :) I'm not sure you need to have that in there - just my two cents worth. I like your integrated approach as well as the catchy name for your product and the social community of learning.

FEEDBACK (10): Your presentation style is well-organized and neat. You definitely understand the volatility of your market. However, without cross-referencing the features of your LMS to competitors, I cannot confidently assess your business model. In particular, you mention the implementation of gamification which is an appealing idea, but there is no illustration of this. Although you have a solid market strategy, it is necessary to further animate your ideas.

Feedback: Aaron your elevator pitch clearly stated your product and needs. An LMS system is quite a venture for the K-12 market. I can see the benefit of integrating both LMS and SRS for student motivation. From an investor perspective, going into greater depth in your venture about your revenue model, your competitive advantage and discussing your competition would help your business model. You were very clear and well-spoken in your elevator pitch, adding a little more energy would hook your investors more.

Feedback: Aaron your elevator pitch is clear and your venture on LMS seems attractive and inspiring. Your analytic arguments were factual, concise, and confidently expressed. Though your market differentiation is clear but I feel that it lacks decision centric analysis for an investor.

Feedback Hi Aaron, I really liked how you set up your elevator pitch. You looked professional and spoke clearly and confidently. My first concern is that it will be difficult to monitor student interactions. As an educator I am uncomfortable with students using communication technology that I don't have total control over. If anything goes wrong, the parents will be looking to me for answers, so before I invest, I would like to know how you plan to monitor interactions on line. Jame.

FEEDBACK: I think it was a good idea to integrate the video with the investment piece. However, the investment piece, although full of ideas, required the user to scroll a lot to find the relevant sections. It would be interesting to divide the content in some ways as to allow more rapid access to key parts of the document. I am wondering if the amount you are looking for is a bit low for what you hope to accomplish. A product such as yours would require at least a million to get off the ground as there would be substancial Research and Development costs.

FEEDBACK – Hi Aaron, your pitch is interesting and I think there is a lot to be developed in student feedback and analytics; from the pitch I understand that your system is designed to measure student achievement and successes which I appreciate, however having seen other products in the market, what will make yours different from the others? I am not expecting too much from a minute speech, but you do bring out the important features of your product and you sell the product which is great in your elevator speech. I find that the speech should be catchy enough to make me want to look forward. I suppose there are pros and cons to stating how much you are seeking from investors in the elevator speech, since it could go two ways really.

Hi Aaron The elevator pitch is clear yet you exceeded the 1 min limit. I got confused on how is the solution different from Edmodo and similar products in the market that look like facebook but for education (also Yammer.com). It is good that you mentioned how much money you need. After reading the venture pitch I found out that the product is not exactly like Edmodo and facebook. But an investor may stop at the elevator pitch simply by making this false assumption. The venture pitch is smoothly outlined. Yet the team has no experience in educational games or software development in the field of video games. I definitely find the value proposition clear and important. K-12 teachers are using different apps to engage students yet due to their inconsistency it is becoming a burden on the students. It is nice that the software will support all platforms of mobile devices making it a BYOD product. The competitors are not Moodle, Blackboard or Edmodo. The main competitors are Canvas, SmartTechnologies, Netop, Netsupport, LanSchool. The are all classroom management softwares that can integrate in a way or another with an LMS using API (which has its limitations). The product seems extremely big. Having social environment similar to edmodo and a classroom response system similar to LanSchool and an LMS similar to moodle or blackboard. This definitely requires a large investment. Is there a plan to do it on phases? The 250K USD will not cover the cost of such product that requires more than a year to develop. I need more info on the business model. What is the selling price? How are you planning to sell it? You mentioned the end-user but not the purchaser characteristics and geographical info. What is the return on investment and when will this return occur?