An Educational Venture Analysis of Canvas LMS

Erin,

Your presentation of the Canvas LMS has succinctly captured the market position of Canvas in the LMS market against its main competitors Blackboard and Moodle. I appreciate the research that you conducted to compare the market shares that Canvas has penetrated approximately 5% of the market. Given that the educational market is vast with opportunities at universities, colleges, and private schools, this is quite a large percentage, since it has only been available since 2010, six years is a quick capture of the market. Moodle has been around since 2002 (14 years), which I feel may be a disadvantage for organizations using legacy technology and Canvas having an advantage to be able to design sleeker user interfaces because technology has changed so much in the 8 year gap between Moodle and Canvas.