Week 9: Infographics

Note: I do not use Facebook so I posted my response here instead. Activity #1: World's Weirdest Festivals I would rate infographic a 4 out of 5. I loved the colors and interesting icons. The descriptions of each of the festivals was difficult to read but the overall design is pleasing to the eye. Perhaps adding some statistics or a colorful graph would increase the amount of data that a viewer would receive from the infographic. For example, the number of people who attend the most popular festival. The infographic also only really has one main category of information to share. This may be viewed as more effective and clear or limited in the content of information shared. Recycling I would rate this one a 4 out of 5 as well. It uses a variety of methods to convey the information visually from numbers to pictorial icons. Different categories are also evident from the design. If I were to point out one area of improvement it would be the title or headline. The use of the term "recycling" is used and seen everywhere that it may not grab the attention of its viewers immediately. Visual literacy has become progressively more important and improves retention as mentioned by this group's presentation; however, my concern if that information can sometimes by simplified too much leading to misinterpretation from its viewers. This is common in healthcare I believe as patients may take things at face value and not question what is being presented to them. I know that one of the criteria's stated of an inforgraphic is that it does not try to sell something explicitly or make an argument. I think marketers are savvy to intermingle information with a subtle sell and consumers may be taken advantage of. By sharing certain information to a viewer it may appear that they are doing them a favor and that generosity may continue if they choose to work further with that company/organization.