mackenzie moyer

Hello everyone,
I’m an eLearning instructional designer and developer with a teaching background and experience in healthcare.
LearnFold
By mackenzie moyer on August 5, 2017
Hello and welcome to my eLearning venture: LearnFold. At LearnFold we are working to bring tools from the eLearning world–rapid authoring tool and quizzing creation capabilities–to the world of K-12 teachers. We have a 4-step plan that functions to bridge the seemingly unbridgeable gap, and to create a truly lasting venture. Elevator Pitch: Venture Pitch: […]
A1 EVA Report: Respond5
By mackenzie moyer on June 28, 2017
Hello everyone, I’ve chosen a Canadian rapid eLearning authoring tool (similar to, for example, Articulate Storyline or Adobe Captivate) for my first assignment, and have had the opportunity of interviewing the CEO and founder of the company that created it. It was great to interact with Connor Gottfried directly as he’s a Canadian eLearning entrepreneur, […]
M-Learning
By mackenzie moyer on June 25, 2017
Welcome everyone to Week 7: Mobile learning, hosted by Mackenzie Moyer, Ghassan Barhoumeh, and Justin Bolivar. After watching our animated introduction to our topic (above), please head on over to our website: http://mobilelearning522.weebly.com/ On our website you will find that we’ve divided out our topic into 3 main sections: BYOD (Bring Your Own Device) Cloud Based […]
Zach Klein and Isaiah Saxon: DIY.org
By mackenzie moyer on June 9, 2017
DIY is an online community for kids. It focusses on skill development, whether animation and music production, coding, Minecraft, or cooking. The environment is heavily gamified, with badges (with the option of buying real, physical badges), levels, challenges, and points, and focuses on building connections between children in a safe, bully-free environment. DIY’s […]
Metarri’s 2014-2019 Worldwide Mobile Learning Market
By mackenzie moyer on May 26, 2017
Metarri’s 2014-2019 Worldwide Mobile Learning Market gives forecasts specific to the m-learning (mobile learning) market. This report is sited extensively by Docebo’s E-Learning Market Trends & Forecast 2017-2021. The Worldwide Mobile Learning Market report complements two other Metarri resources featured on the ETEC 522 website: Learning Technology Research Taxonomy and 2016-2021 Global Elearning Market Predictions. […]
The eLearning Guild
By mackenzie moyer on May 26, 2017
The eLearning Guild is a community and network that generates a ton of invaluable eLearning information. The Guild is a useful resource for anyone interested in eLearning technologies, from the absolute beginner looking to learn more about this field, to the seasoned eLearning veteran. Resources include, but are not limited to: a magazine, 5 major […]
522 and beyond
By mackenzie moyer on May 20, 2017
Hello everyone, I’m an eLearning instructional designer with teaching experience. I’m really looking forward to this class. I hope to learn how to compare and contrast different eLearning technology because I feel it will my efforts to become a more productive intrapreneur and hopefully give me some ideas on how to link my aspirations for […]

Kevin, thank you for the feedback. I realize my venture pitch has critical flaws. Namely, ROI at certain stages, etc. It's good to have had so much feedback from peers as they've pointed out these flaws and where I'd need to further polish/hone my message.
Kevin, thank you for the feedback. I realize my venture pitch has critical flaws. Namely, ROI at certain stages, etc. It's good to have had so much feedback from peers as they've pointed out these flaws and where I'd need to further polish/hone my message.
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- in reply to Hi Mackenzie, thanks for the reply. Soun…

Hi Jakin, thanks for the critiques. My research comes from first-hand experience as an e-Learning specialist. The term "e-learning" has a different connotation in the corporate world than in education, so I see the confusion and will need to define this term better in future iterations. In education, we have terms like "blended" and "flipped classroom": broadly, e-Learning is any electronic component/tool/method that is part of training/education. More narrowly, e-Learning can be concentrated into e-Learning modules, which is the focus of my own work as an e-Learning designer/developer. Personally, I feel modules are a missing component to all online learning I've experienced, whether in MET or in different courses. The main benefit to modules is something I try to convey within the venture pitch: drilling and scaffolding. Whether or not these tools are used for a "flipped classroom" is up to the trainer, which is part of the aim of my venture: to give educators access to the tools of e-Learning (aka modular e-Learning design). Thanks again.
Hi Jakin, thanks for the critiques. My research comes from first-hand experience as an e-Learning specialist. The term "e-learning" has a different connotation in the corporate world than in education, so I see the confusion and will need to define this term better in future iterations. In education, we have terms like "blended" and "flipped classroom": broadly, e-Learning is any electronic component/tool/method that is part of training/education. More narrowly, e-Learning can be concentrated into e-Learning modules, which is the focus of my own work as an e-Learning designer/developer. Personally, I feel modules are a missing component to all online learning I've experienced, whether in MET or in different courses. The main benefit to modules is something I try to convey within the venture pitch: drilling and scaffolding. Whether or not these tools are used for a "flipped classroom" is up to the trainer, which is part of the aim of my venture: to give educators access to the tools of e-Learning (aka modular e-Learning design). Thanks again.
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- in reply to Hi Mackenzie, you have a very detailed v…

Hi Amanda, thanks for the reply. I'll need to reflect upon this aspect as it's certainly a weakness for my venture.
Hi Amanda, thanks for the reply. I'll need to reflect upon this aspect as it's certainly a weakness for my venture.
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- in reply to Mackenzie, there are many aspects of you…

Hi Amanda, thanks for the reply. I'll need to reflect upon this aspect as it's certainly a weakness for my venture.
Hi Amanda, thanks for the reply. I'll need to reflect upon this aspect as it's certainly a weakness for my venture.
Hi Scott, thanks for the pitches, I taught English in Asia myself for a few years and junior HS ESL is definitely a weakspot/great potential for an app. That being said, there are apps that teach English generally (e.g., DuoLingo, many VASs native to Asia), and I'd argue those same apps apply to Japanese junior HS users such as those you'd like to target. I do like your approach to revenue, freemium seems a great way to go. I see you plan on making the app without any investors and am interested in your programming background as I think this would be a major undertaking in terms of hours required to build the prototypes, then demo these prototypes, and have them built into a marketable iteration. If this were a real venture pitch, it'd still be cool to see your background info. Thanks for the share! -M
Hi Scott, thanks for the pitches, I taught English in Asia myself for a few years and junior HS ESL is definitely a weakspot/great potential for an app. That being said, there are apps that teach English generally (e.g., DuoLingo, many VASs native to Asia), and I'd argue those same apps apply to Japanese junior HS users such as those you'd like to target. I do like your approach to revenue, freemium seems a great way to go. I see you plan on making the app without any investors and am interested in your programming background as I think this would be a major undertaking in terms of hours required to build the prototypes, then demo these prototypes, and have them built into a marketable iteration. If this were a real venture pitch, it'd still be cool to see your background info. Thanks for the share! -M
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- in reply to Mijikai Eigo (Short English)

Albert, I like that you're trying to fuse together the concerns of home-schooled students' parents with those of parents more generally, and I see the benefit in addressing the personalized educational gap the way you've outlined. I have concerns about going the centralized route you're going, both bricks-and-mortar as well as the online component. What would make a parent/guardian trust your services? A lot of this will hedge on your team's personability/likeability. To help with this part, it'd be good to include an introduction of yourself and any team-members you may have for the venture pitch. However, the issue will not dissolve from this alone, how will parents trust individual educational managers assigned to them? How will these managers' work be assessed? I think fleshing your venture pitch out in this direction a bit would help strengthen your case.
Albert, I like that you're trying to fuse together the concerns of home-schooled students' parents with those of parents more generally, and I see the benefit in addressing the personalized educational gap the way you've outlined. I have concerns about going the centralized route you're going, both bricks-and-mortar as well as the online component. What would make a parent/guardian trust your services? A lot of this will hedge on your team's personability/likeability. To help with this part, it'd be good to include an introduction of yourself and any team-members you may have for the venture pitch. However, the issue will not dissolve from this alone, how will parents trust individual educational managers assigned to them? How will these managers' work be assessed? I think fleshing your venture pitch out in this direction a bit would help strengthen your case.
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- in reply to Venture Pitch (A3): Personalized Education Inc. (Albert)

Great pitches, Ryan. I'm hooked, line and sinker. I can see parallels of your venture with an open-source project like Firefox or Linux, both of which rely on a strong community of volunteer specialists (coders/programmers particularly). Do you see yourself accessing this type of resource base? You mention bureaucracy in your venture pitch, and perhaps you could further address how Open Allies will meet this challenge, as problems here may go beyond price. All in all, thanks for getting me excited :)
Great pitches, Ryan. I'm hooked, line and sinker. I can see parallels of your venture with an open-source project like Firefox or Linux, both of which rely on a strong community of volunteer specialists (coders/programmers particularly). Do you see yourself accessing this type of resource base? You mention bureaucracy in your venture pitch, and perhaps you could further address how Open Allies will meet this challenge, as problems here may go beyond price. All in all, thanks for getting me excited :)
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- in reply to Open Allies – Venture Pitch

Great venture idea, Ghassan. From experience, the pain-point is very real, and I like how you've approached the solution from a capacity-building angle: I think it could really work. This being said, I'd like to know what you want us to invest in EDUcook? What's to prevent schools from sharing your proprietary content with other schools? I think another angle could help with income for your venture: in-person consultancy, ongoing support, and an online support community. These could generate stable income and also ensure the learning experiences of your customers could be shared to support one another, which would really add a lot of value. All in all, great job, thanks for the excellent venture solution.
Great venture idea, Ghassan. From experience, the pain-point is very real, and I like how you've approached the solution from a capacity-building angle: I think it could really work. This being said, I'd like to know what you want us to invest in EDUcook? What's to prevent schools from sharing your proprietary content with other schools? I think another angle could help with income for your venture: in-person consultancy, ongoing support, and an online support community. These could generate stable income and also ensure the learning experiences of your customers could be shared to support one another, which would really add a lot of value. All in all, great job, thanks for the excellent venture solution.
The elevator pitch was great, you hooked me with your enthusiastic voice/approach, and I "got" the idea right away. Your venture pitch was well polished and on point, and the graphic design made me feel the happy, playful vibe of your venture.. I also liked the yearly challenge you're aiming to hold, and I think this will help to foment ongoing interest in the venture from subscribed teachers. Are schools the ones that will be paying for the subscriptions to the box? In light of our austerity-driven era, I'd like to know more about how you'll pitch the idea to this client base (if they are the client base), and perhaps how we could approach parents as a driving force in regards to getting schools on board.
The elevator pitch was great, you hooked me with your enthusiastic voice/approach, and I "got" the idea right away. Your venture pitch was well polished and on point, and the graphic design made me feel the happy, playful vibe of your venture.. I also liked the yearly challenge you're aiming to hold, and I think this will help to foment ongoing interest in the venture from subscribed teachers. Are schools the ones that will be paying for the subscriptions to the box? In light of our austerity-driven era, I'd like to know more about how you'll pitch the idea to this client base (if they are the client base), and perhaps how we could approach parents as a driving force in regards to getting schools on board.
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- in reply to The Learning Box – A venture pitch

Hi Stephanie, great elevator pitch, you definitely hooked me with it, and it succinctly explained the app. Your venture pitch continued strong, and hit all the bases. To be honest, you did a better job explaining your app than I did my own venture, which was quite similar. I'm taking notes for my reflection, haha. It was nice to hear your voice and see your skills at work with your GoAnimate videos as well. The ask seems reasonable due to your prospective clients and partners. From the technical angle, I'm wondering at your xAPI approach, because incorporating disparate sources of learning feedback will be a major undertaking, and one the xAPI/TinCan API community is currently still grappling with. I think your $50,000/year pricetag may be able to meet this challenge, which will see your programmers hard at work to ensure users' experiences are captured. Will you focus on specific websites/apps to start (e.g., YouTube)? Other than that, I'm on board. Good venture pitch!
Hi Stephanie, great elevator pitch, you definitely hooked me with it, and it succinctly explained the app. Your venture pitch continued strong, and hit all the bases. To be honest, you did a better job explaining your app than I did my own venture, which was quite similar. I'm taking notes for my reflection, haha. It was nice to hear your voice and see your skills at work with your GoAnimate videos as well. The ask seems reasonable due to your prospective clients and partners. From the technical angle, I'm wondering at your xAPI approach, because incorporating disparate sources of learning feedback will be a major undertaking, and one the xAPI/TinCan API community is currently still grappling with. I think your $50,000/year pricetag may be able to meet this challenge, which will see your programmers hard at work to ensure users' experiences are captured. Will you focus on specific websites/apps to start (e.g., YouTube)? Other than that, I'm on board. Good venture pitch!
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- in reply to Learngevity
