roma kohutiak
Sr Web developer/elearning specialist/instructional designer
Asseticity
By roma kohutiak on November 29, 2015
2015-2016 will bring new technology to the forefront in augmented reality. We at Asseticity want to be part of this exciting movement. We have partnered with some of the most innovative companies to create 3D components for the business environment-from characters, clothing, props and scenes to specialized consoles. Using Hololens, Magic Leap and some specialized […]
Clever, ‘one of the unsexiest ever’ education startups! repost from sept 29
By roma kohutiak on November 23, 2015
I posted original sept 29 but I am not pickup up the badge so that I get the other eva badges. By reposting I was able to receive this badge.
Week 9- Gaps and Opportunities Activity 3
By roma kohutiak on November 8, 2015
I have taught for many years and always found that writing is a daunting task and I personally don’t think one piece of technology can be used. Why you ask. I find that the English language is very difficult to learn. It is one of the only languages that you don’t spell the words like […]
ALL groups BADGE INFORMATION IMPORTANT
By roma kohutiak on November 2, 2015
Can each group please provide what badges they have issued for each week and activity. I have no way to check if there is supposed to be a badge for a response to an activity or not or whether I have received it. This may benefit all our classmates. Thanks Please make the following heading on […]
Week 8-Activity 1-Dupont Sustainable Solutions-Learning and Development
By romak on November 2, 2015
Dupont Sustainable Solutions is part of a very large multinational company that manufactures a multitude of products called Dupont. This offshoot of Dupont is an extensive training department that sells and creates a multitude of products on health and safety. They use the ADDIE approach and have developed their own Dupont eLearning Suite for use […]
A1-Liveall
By roma kohutiak on October 18, 2015
It was a pleasure working and researching a wearable technology for outdoor activities. Welcome to my presentation on Livall- the first complete smart bicycle helmet. http://avatar1919.wix.com/livall
Clever, ‘one of the unsexiest ever’ education startups!
By roma kohutiak on September 29, 2015
Clever-what a great name and what a great idea. The CEO and one of the founding members of this company is Tyler Bosmeny. Tyler holds a BA in Applied Math@Harvard University & MA in Statistics @Harvard University. He also worked at PaperG, where the major thrust of that company was to make it easy to build, tailor, […]
Introduction from Roma
By roma kohutiak on September 8, 2015
Hi Classmates.. I’m Roma- born and raised in Montreal and presently living in the Toronto suburbs. I started my teaching career back in the early 80’s in Montreal, which led me to Toronto, where I joined a media company which produced educational materials for schools and libraries all across North America. Which meant writing, producing content […]

Feedback It’s nice to see that you are using multimedia to show off your pitches. However, in any elevator and venture pitch there should be an ASK..there was no mention of an amount. You also pitched stemverse which would be a framework of some sorts for augmented reality. But it was very vague. It’s nice that in the venture pitch you discussed a bit more about the framework, but lacked any information on who would build this. Who is your team? Is there any competition? Who is the target market and what are the prerequisites to get into the framework. I like augmented reality, but I think you need to rework the pitch to answer some of the questions I have and also others in their responses. Especially a timeframe and an amount.
Feedback It’s nice to see that you are using multimedia to show off your pitches. However, in any elevator and venture pitch there should be an ASK..there was no mention of an amount. You also pitched stemverse which would be a framework of some sorts for augmented reality. But it was very vague. It’s nice that in the venture pitch you discussed a bit more about the framework, but lacked any information on who would build this. Who is your team? Is there any competition? Who is the target market and what are the prerequisites to get into the framework. I like augmented reality, but I think you need to rework the pitch to answer some of the questions I have and also others in their responses. Especially a timeframe and an amount.
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- in reply to Assignment 3 – STEMverse

Feedback. Very creative name for the app. You’ve picked a topic that shows there is a need to help someone with a disability. I liked that you used Powtons to demonstrate the elevator pitch. However, a pitch would require a dollar value associated with it. There should have been some information on how this app would be developed-whether hiring a programmer or someone else and should indicate how long it will take to develop this app. For the venture side, there was no financial ASK either. I think a pitch without asking for monies is not a pitch. You were not clear in who was part of the team nor how much the app was going to sell for. You need to rework the pitches to have these issues resolved.
Feedback. Very creative name for the app. You’ve picked a topic that shows there is a need to help someone with a disability. I liked that you used Powtons to demonstrate the elevator pitch. However, a pitch would require a dollar value associated with it. There should have been some information on how this app would be developed-whether hiring a programmer or someone else and should indicate how long it will take to develop this app. For the venture side, there was no financial ASK either. I think a pitch without asking for monies is not a pitch. You were not clear in who was part of the team nor how much the app was going to sell for. You need to rework the pitches to have these issues resolved.
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- in reply to SociABILITY App

review The elevator pitch was clear in what you wanted to create, however there was no mention of a dollar value and who would be part of this venture. It reminded me a bit of facebook and to be honest, how much time do we want students to spend more time with their friends on the computer. The child is already starting to lose social face to face interaction. For the venture pitch, RFPs is not what an investor wants to hear and especially government funding for the investment part. They usually require to see some type of amount with percentage of ownership. Your project is similar to some systems out there that include personalized learning, namely dreambox and Desire2Learn. Is this what you were thinking of? You have some very stiff competition, if so, you could perhaps look at these systems to see how you differ. I think you also need to look at including a team in your project and let the investor know their roles and capabilities. You also should have a marketing plan and perhaps make it in stages-Ontario Canada then North America. An investor only investing in only a small marketplace would probably prefer to invest in something bigger. I think you need to rework the idea and need to put a value to the ASK. Without an ASK there is no pitch.
review The elevator pitch was clear in what you wanted to create, however there was no mention of a dollar value and who would be part of this venture. It reminded me a bit of facebook and to be honest, how much time do we want students to spend more time with their friends on the computer. The child is already starting to lose social face to face interaction. For the venture pitch, RFPs is not what an investor wants to hear and especially government funding for the investment part. They usually require to see some type of amount with percentage of ownership. Your project is similar to some systems out there that include personalized learning, namely dreambox and Desire2Learn. Is this what you were thinking of? You have some very stiff competition, if so, you could perhaps look at these systems to see how you differ. I think you also need to look at including a team in your project and let the investor know their roles and capabilities. You also should have a marketing plan and perhaps make it in stages-Ontario Canada then North America. An investor only investing in only a small marketplace would probably prefer to invest in something bigger. I think you need to rework the idea and need to put a value to the ASK. Without an ASK there is no pitch.
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- in reply to eSCiPi: The Student Communication Portal

Feedback I love the visual elevator pitch presentation. However, there was no mention of an ASK.. how much money are you looking for in the elevator. This is paramount for any elevator pitch. Part of elevator pitch should also include something about who you are. In the venture pitch you mentioned 50k for the ASK. I think you are undervaluing the amount needed. It’s just not only for programming but for marketing. I truly like your idea for sticky notes and that you offered some information on the competitor and what they were lacking. But I think there still needs to be a better understanding of how you will be using the monies. Great Job.
Feedback I love the visual elevator pitch presentation. However, there was no mention of an ASK.. how much money are you looking for in the elevator. This is paramount for any elevator pitch. Part of elevator pitch should also include something about who you are. In the venture pitch you mentioned 50k for the ASK. I think you are undervaluing the amount needed. It’s just not only for programming but for marketing. I truly like your idea for sticky notes and that you offered some information on the competitor and what they were lacking. But I think there still needs to be a better understanding of how you will be using the monies. Great Job.
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- in reply to StickyNotes

Feedback Hi Michael-it’s an interesting idea, however in the elevator pitch there was no mention of an ASK or even in the Venture pitch- how much money are you looking for? It would be great if you also presented who part of the team is. This is a serious undertaking to do it alone. This is critical for an investor to know- the capabilities of the team or the individual. Examples of what the prototype would look like would also be very beneficial. I am not sure if the world needs a separate object alongside the laptop, desktop or ipad. I think the idea would have more viability if it was a specialized keyboard or something that came with a keyboard.. Maybe I am not even on the same page as you and am confused by your pitch. I think you need to rework the pitch to make it much more viable.
Feedback Hi Michael-it’s an interesting idea, however in the elevator pitch there was no mention of an ASK or even in the Venture pitch- how much money are you looking for? It would be great if you also presented who part of the team is. This is a serious undertaking to do it alone. This is critical for an investor to know- the capabilities of the team or the individual. Examples of what the prototype would look like would also be very beneficial. I am not sure if the world needs a separate object alongside the laptop, desktop or ipad. I think the idea would have more viability if it was a specialized keyboard or something that came with a keyboard.. Maybe I am not even on the same page as you and am confused by your pitch. I think you need to rework the pitch to make it much more viable.
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- in reply to

Feedback Hi Catherine. I like the topic. However the audio in the elevator pitch made it somewhat difficult to listen to. In the elevator pitch, it would have been good to explain the difference between the educational apps vs the normal apps in google, because most investors would not know the difference. As well, there was no funding ASK which is critical in any elevator pitch. The venture pitch showed how googleworks 2.0 works, but there was no mention of competition and how much you would be selling the subscription service for. As well, are you the only one involved in this venture? Who will be part of your team? What part of the funding that you will want be for salaries? Will you be marketing this? Or google? I think you need to rework some of the pitch prior to submitting it to an investor.
Feedback Hi Catherine. I like the topic. However the audio in the elevator pitch made it somewhat difficult to listen to. In the elevator pitch, it would have been good to explain the difference between the educational apps vs the normal apps in google, because most investors would not know the difference. As well, there was no funding ASK which is critical in any elevator pitch. The venture pitch showed how googleworks 2.0 works, but there was no mention of competition and how much you would be selling the subscription service for. As well, are you the only one involved in this venture? Who will be part of your team? What part of the funding that you will want be for salaries? Will you be marketing this? Or google? I think you need to rework some of the pitch prior to submitting it to an investor.
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- in reply to A3 – GroupWork App

Review I totally understand technical issues with computers. It makes it difficult to produce what you want to make the presentation more interesting and lively. However, in terms of your project, it reflected that you would be the CEO and that you have experience in human resources. Creating an app would mean you would need a programmer unless you know the process of creating an app or a team of programmers. One of the most difficult things to do for any app is marketing. There is such a proliferation of apps in the marketplace already and so many websites that offer job placement. The world is also in an economic upheaval which makes it even more difficult to find a job. You would need a team and many resources to make connections with would be employers looking for workers. Even though you discussed a competitor, you needed to look at a broader picture which would include marketing and a social media presence. I think you under-estimated the financial requirement for this venture. I think you need to re-think the monies and round out your team prior to submitting a pitch. I would redo the pitch after you see all the recommendations. I think you also underestimated your competition. To only include college students you would be narrowing your apps potential revenue. An investor wants to make lots of monies and when he sees you are only capturing a portion of the marketplace, he might run away. You want to make it compelling, and worthwhile. You also need to show the potential revenue in segmented markets on this app. This means the potential jobs in areas such as theater, retails etc. So you have some more number crunching to do. A lot more number crunching to do.
Review I totally understand technical issues with computers. It makes it difficult to produce what you want to make the presentation more interesting and lively. However, in terms of your project, it reflected that you would be the CEO and that you have experience in human resources. Creating an app would mean you would need a programmer unless you know the process of creating an app or a team of programmers. One of the most difficult things to do for any app is marketing. There is such a proliferation of apps in the marketplace already and so many websites that offer job placement. The world is also in an economic upheaval which makes it even more difficult to find a job. You would need a team and many resources to make connections with would be employers looking for workers. Even though you discussed a competitor, you needed to look at a broader picture which would include marketing and a social media presence. I think you under-estimated the financial requirement for this venture. I think you need to re-think the monies and round out your team prior to submitting a pitch. I would redo the pitch after you see all the recommendations. I think you also underestimated your competition. To only include college students you would be narrowing your apps potential revenue. An investor wants to make lots of monies and when he sees you are only capturing a portion of the marketplace, he might run away. You want to make it compelling, and worthwhile. You also need to show the potential revenue in segmented markets on this app. This means the potential jobs in areas such as theater, retails etc. So you have some more number crunching to do. A lot more number crunching to do.
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- in reply to CareerPave

Review-Glad to see another person that likes using multimedia and knows how to design the work. Good job! Just one technical comment on using lettering on video-it's a good idea to give yellow an outline, it becomes difficult to read. Now that being said, these are my thoughts. I thought the presentation was very effective in terms of visuals, however, this is a pitch and I would have preferred to see an actual “ask”- how much are you seeking and specifically for what. It was very vague and basically you asked the watcher to go to the venture pitch to learn anything. The elevator pitch should have been a shortened venture pitch including the financing you require. Venture Pitch You provide us with some great insight and questions on how choosing an educational learning platform is quite baffling for many companies. Using your service would provide a good framework for someone to choose the appropriate platform. However, I was not sure if you are building some type of framework where all the strengths and weaknesses were going to be shown, or you would just go in and evaluate what they have to what is better suited for them. Are you promoting a service, a product, both? I would have grouped all the videos into one rather than breaking them up as you did. Glad to see you are at arms length with all the vendors and aren’t in any partnerships with them. Perhaps you should have used the words “Non-disclosure agreement” in the script. To give you a heads up- you did not know this but you have created a catchy phrase with your Edsecute. That was a good thing! In the venture pitch you did not say for what the monies would be used for-was it to build this framework, did it involve salaries? Will you outsource the creation? Is the framework going to be different for each client. How were you going to market the product out there. Any social media campaigns? What obstacles do you have to overcome to create this framework, has there been a needs assessment? perhaps a light survey on what specifics it should have from a list of clients.. I think you need to re-work the pitch to include some of these suggestions, then it would be a go from me for going forward and looking for investment.
Review-Glad to see another person that likes using multimedia and knows how to design the work. Good job! Just one technical comment on using lettering on video-it's a good idea to give yellow an outline, it becomes difficult to read. Now that being said, these are my thoughts. I thought the presentation was very effective in terms of visuals, however, this is a pitch and I would have preferred to see an actual “ask”- how much are you seeking and specifically for what. It was very vague and basically you asked the watcher to go to the venture pitch to learn anything. The elevator pitch should have been a shortened venture pitch including the financing you require. Venture Pitch You provide us with some great insight and questions on how choosing an educational learning platform is quite baffling for many companies. Using your service would provide a good framework for someone to choose the appropriate platform. However, I was not sure if you are building some type of framework where all the strengths and weaknesses were going to be shown, or you would just go in and evaluate what they have to what is better suited for them. Are you promoting a service, a product, both? I would have grouped all the videos into one rather than breaking them up as you did. Glad to see you are at arms length with all the vendors and aren’t in any partnerships with them. Perhaps you should have used the words “Non-disclosure agreement” in the script. To give you a heads up- you did not know this but you have created a catchy phrase with your Edsecute. That was a good thing! In the venture pitch you did not say for what the monies would be used for-was it to build this framework, did it involve salaries? Will you outsource the creation? Is the framework going to be different for each client. How were you going to market the product out there. Any social media campaigns? What obstacles do you have to overcome to create this framework, has there been a needs assessment? perhaps a light survey on what specifics it should have from a list of clients.. I think you need to re-work the pitch to include some of these suggestions, then it would be a go from me for going forward and looking for investment.
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- in reply to Edsecute – Learning Technology Consultants

Feedback-I understand totally the frustration when you are trying to create something and it doesn't work. However, your site was a bit overwhelming-you made something simple to deliver very complicated to understand and see. Now I work in the corporate and higher ed world as an instructional designer and elearning specialist. And these are my thoughts. The video presentation was a nice visual, however, I could barely make out what you said. You spoke very quickly. In terms of creating a product and spending unneccesary government monies to cater to an elearning software when you can purchase off the shelf such as storyline, lectora or captivate, boggles my mind. What you should have done is shown an investor how this software can out-do, out-perform existing software and TO A LARGE MARKET. As well, I am not sure I would create a product and hope that government funding would be a solution to a dilemma at work. I was also looking for the ASK for monies portion in the video-it was missing. This was the whole point of the exercise to ask for monies. It is a very niche market that you are trying to go after. Rather than spending so much money on an initiative within Ontario, perhaps you could entertain the thought of going North America wide and talking to US universities/colleges and developing something with them. Investors like to see a big bang for their dollar and not have the investment give little return unless they were philanthropists. They are in it for the money. It's just like how FACEBOOK started-college students meeting college students. I hope you rethink the pitch and make it more lucrative for an investor.
Feedback-I understand totally the frustration when you are trying to create something and it doesn't work. However, your site was a bit overwhelming-you made something simple to deliver very complicated to understand and see. Now I work in the corporate and higher ed world as an instructional designer and elearning specialist. And these are my thoughts. The video presentation was a nice visual, however, I could barely make out what you said. You spoke very quickly. In terms of creating a product and spending unneccesary government monies to cater to an elearning software when you can purchase off the shelf such as storyline, lectora or captivate, boggles my mind. What you should have done is shown an investor how this software can out-do, out-perform existing software and TO A LARGE MARKET. As well, I am not sure I would create a product and hope that government funding would be a solution to a dilemma at work. I was also looking for the ASK for monies portion in the video-it was missing. This was the whole point of the exercise to ask for monies. It is a very niche market that you are trying to go after. Rather than spending so much money on an initiative within Ontario, perhaps you could entertain the thought of going North America wide and talking to US universities/colleges and developing something with them. Investors like to see a big bang for their dollar and not have the investment give little return unless they were philanthropists. They are in it for the money. It's just like how FACEBOOK started-college students meeting college students. I hope you rethink the pitch and make it more lucrative for an investor.
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- in reply to TALO – Faculty Development for Our Digital Age

Feedback: Glad to see you used a multimedia platform to introduce your product. Voice was nice and clear and visuals were pleasant. I like Video scribe. In terms of your elevator pitch, the whole point was to ASK for money. You need to add it to your elevator pitch. You would not get to the venture pitch at all without having that included in your elevator pitch.You have identified a need in the marketplace, and your app would fill this void. I found the elevator pitch could have made it more interesting to watch and listen if it had more interesting and interspersed images, charts and infographics. I was glad to see you asking for an amount in the venture pitch portion. It would have been a good idea to introduce your partners in this pitch and how you were going to market the idea.
Feedback: Glad to see you used a multimedia platform to introduce your product. Voice was nice and clear and visuals were pleasant. I like Video scribe. In terms of your elevator pitch, the whole point was to ASK for money. You need to add it to your elevator pitch. You would not get to the venture pitch at all without having that included in your elevator pitch.You have identified a need in the marketplace, and your app would fill this void. I found the elevator pitch could have made it more interesting to watch and listen if it had more interesting and interspersed images, charts and infographics. I was glad to see you asking for an amount in the venture pitch portion. It would have been a good idea to introduce your partners in this pitch and how you were going to market the idea.
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- in reply to Assignment 3-READgauge
