Dave Vasen is a strong entrepreneurial r…

Dave Vasen is a strong entrepreneurial role model with an impressive resume. His experience in business operations, product development, and education equipped him with some of the necessary expertise to launch and sustain his start-up. Mr. Vasen brings to the table an ability to view his product from the unique perspectives of an educator, administrator, and parent. His experience in international operations for educational projects also provides him with some insight on the global market for potential expansion. I think it’s important that an entrepreneur has extensive knowledge and lived experience of the market they are trying to reach in order to succeed. Having only the necessary capital and investment backing can help get the product to market, but will not guarantee the sales it needs to succeed. Mr. Vasen’s approach to growing in stages may have helped manage some of the risk. Offering a free version of the product also makes it accessible to a large market and offers social value in how it can improve the lives of parents.