FEEDBACK: Great work, Lane! The Elevator Pitch is really clear and polished, and the Venture Pitch has an easy to follow structure. I think your pitch makes a good point—that e-textbooks and interactive texts have largely been sold to the college market, without much thought to the K-12 market. My main suggestion is that the issue being addressed by the venture could be clarified further. There might be a bit of a disconnection between the two pitches in that the Elevator Pitch focuses on students with learning challenges (autism, FASD, ADHD) and advanced learners (those who’ve moved beyond their grade level), whereas the Venture Pitch focuses more on how I-Read-You can address different learning styles (auditory/visual) in the classroom and can be used across various grade levels.