Hi Chris
The elevator pitch is clear. Yet the idea is not new. This is a digital book-authoring tool and there are many out there such as ibooks author from apple. I would not go beyond this video because I am not interested as an investor.
The venture pitch still does not show how this is different from the common digital book-authoring tools. Now HTML5 is being used for this to make it BYOD. For the reporting part it is an added value but also is available at other brands such as “Activelylearn”. There is no numbers and predictions. How many users will you have in the coming years?