I would invest in this venture. However, if I was on your team, I might suggest a different marketing/customer payment structure. I think it might be more effective to target service providers, like local health authorities or school districts to sell them licenses in bulk. Then they could give out login credentials to their designated students so both parents and teachers could use the app with their ASD students. I think this would be a powerful way to create a collaborative approach between home and school, since issues like hygiene, public/private spaces, personal space, etc are relevant in both spaces. It would also mean you were marketing to fewer people, making it easier to target your resources, and those people would be making larger purchases. Best of luck, Jason!
I would invest in this venture. However,…
3 Dec
Hello Joshua, Firstly, I was going to do my elevator pitch in an elevator too, and illustrate how awkward it is...so when I saw yours, it was a hit for me. Secondly, I agree with you that the first places I would market is to the professionals. Having worked at an Intensive Behaviour Intervention clinic where the therapy is deliver to those with ASD, this is exactly what therapists and clinicians will be looking for. Good point and thank you for your comments.
